Top 5 Personal Finance Budgeting and Planning Apps on iOS in South Africa - Q1 2023

In the first quarter of 2023, the top 5 personal finance budgeting and planning apps on iOS in South Africa showcased varying trends in downloads, revenue, and active user engagement. Here’s a closer look at their performance:

22seven: Budget, track & save experienced a relatively stable revenue pattern, with weekly earnings fluctuating between $4 and $7 throughout the quarter. The app’s download numbers started strong at 653 in early January, peaking at 718 in mid-February, before settling around 576 by the end of March.

Splitwise saw its weekly revenue peak at $89 in the first week of January, with a noticeable dip to $43 by mid-February, and a resurgence to $87 in early March. Downloads for this app varied, starting at 708 in late December and ending at 441 by the final week of March. Active users showed a slight decline from 1.9K in late December to 1.7K in late March.

Money Manager : Budget Planner did not generate any revenue during this period. However, it maintained a consistent download rate, averaging around 130 per week. The app's active user base saw a gradual increase from 1.9K at the start of January to over 2K by late March.

Goodbudget Budget Planner displayed fluctuating revenue trends, starting at $79 in late December, dipping to $7 in mid-January, and then rising to $60 by late March. Downloads were relatively stable, averaging around 130 per week, while active users increased from 297 in late December to 335 by the end of March.

Budget App & Expense Tracker showed a steady increase in revenue, peaking at $34 in late December, dipping to $15 in early February, and rising again to $32 by the end of March. The app’s download numbers were somewhat variable, starting at 106 in late December, peaking at 215 in late January, and ending at 108 by the end of March.

These insights, provided by Sensor Tower, demonstrate the dynamic performance of personal finance apps in South Africa. For more detailed analytics and insights, visit Sensor Tower.